Discover the Floor Plan
Beer&Food Attraction 2025: The Eating Out Experience Show
Beer&Food Attraction brings together at a single event the most comprehensive national and international offer of beers, drinks, food and trends for the OUT-OF-HOME sector.
Every detail has been designed to provide an immersive and highly engaging experience, highlighting every aspect of the exhibition.
Be inspired by excellence: an unmissable opportunity to discover new consumer trends and to take advantage of new opportunities presented by current changes.
An exhibitor-friendly layout awaits you: dynamic and intuitive pathways will guide you through thematic arenas and interactive spaces, where every idea finds its place and every connection becomes an opportunity for business and professional growth.
THE EXHIBITION SECTORS
Discover the exhibition sectors of Beer&Food Attraction 2025
SPECIAL AREAS
Along the exhibition route, there are special areas dedicated to specific exhibition focuses.
MIXOLOGY CIRCUS
An exclusive area aimed at enhancing the art of mixology. The best bartenders from the Italian and international scene will present special drinks.
HORECA ARENA
A stage bustled with a rich program of talks and workshops, including the International Horeca Meeting, the major event organized by Italgrob and Italian Exhibition Group that brings together all the operators in the Horeca value chain.
BEER&TECH ARENA
Beers and technologies meet in a journey through a series of meetings and training sessions carried out in close collaboration with universities, consortia and associations in the sector.
FIC ARENA
A vibrant arena where competitions, contests and great news come to life! This is the home of the The Italian Cuisine Championships a must-attend event on the front of national culinary competitions.
INNOVATION DISTRICT
This area is ready to become the beating heart of innovation and a starting point for professional comparisons and revolutionary projects such as the Innovation Award and the Start-up Area.