Beer&Tech Arena

The beating heart of Beer&Food Attraction is the Beer&Tech Arena, located in Hall A7/C7.
Here, beer culture and technological innovation come together in an extraordinary journey of discovery.

This synergy comes to life through a series of meetings and training sessions carried out in close collaboration with universities, consortia and associations in the sector.

At the heart of this journey, operators find a common ground in which to share ideas, experiment with new approaches and deepen their knowledge.